The a lot anticipated Sunburn Festival in Goa has now been rescheduled, “new dates” are but to be introduced. Much like Sunburn, the Covid-19 crisis has led to many such festivals in India and overseas being canceled or postponed to subsequent yr— from Tomorrowland (Belgium), Coachella and its nation music offshoot, Stagecoach (each in California), to Ziro Festival of Music and Orange Festival of Adventure & Music (each in Arunachal Pradesh). The scene is certainly not encouraging for music lovers and artistes.
“The pandemic has affected the entire ecosystem. And music industry is one of the worst hit industries. Artistes and audience look forward to such events every year… such festivals involving just about music, but also about meeting new people, trying local cuisine, exploring the destination and holidaying. It helps in boosting tourism and many other businesses, ”says Anup Kutty, one of many organizers of Ziro that will get a footfall as much as 8,000 in all 4 days. ZIRO can be held in September 2021.
Kobyum Zirdo, head coordinator, Orange Festival, shares attending countless queries on whether or not there’s a chance of the fest occurring with restricted teams. “But it compared. Our 7th edition in only happening on December 2021. Thankfully our organisers and fans are understanding, ”provides Zirdo.
The situation has affected unbiased musicians extra provided that such fests assist them earn, give them visibility and connections for future work.
“Unlike established musicians who attended somehow surviving these times are difficult for independent artists who wait throughout the year to perform in such festivals,” says singer-composer Shankar Mahadevan, who has carried out in Weekender earlier. Echoing an analogous opinion rapper Kr $ na shares many of those artists have gone jobless.
Well, seeking some positivity amid these unpredictable occasions and to open up a couple of doorways, NH7 Weekender is going digital in December. ZIRO, although partially, is collaborating with FOCUS Wales 2020 for a digital showcase this month. As per sources, Sunburn is considering going on-line, but there isn’t any affirmation but.
DJ-host Nikhil Chinapa, who has been part of numerous music festivals, opines that digital has developed “as a new and viable business for the industry”.
“It needs a lot of work and development though, both on the platform and the artist sides. The entertainment industry is first-out-last-in situations like this. Going amongst the hardest hit and we have no idea when things will return to “normal”… we are all making an attempt to adapt and cope, ”he provides.
According to Gunjan Arya, organiser of NH7 Weekender, on-line appeared to the best way ahead, “NH7 Weekender like most music festivals is a really visceral expertise and making an attempt to make it as attention-grabbing because it might be on-line. Since such competition is to be loved with associates, we’d have digital rooms for associates to talk and revel in performances collectively. There are watch events, non-public chat rooms, direct fan and artiste interactions and extra. If fans recognize this, we’d proceed on-line expertise and on floor competition in a hybrid manner. “
While Mahadevan feels nothing matches reside expertise, Kr $ na, who carried out in Sunburn final yr and is part of Weekender’s this yr, is happy.
“These festivals are not nearly music but your entire really feel of the character, folks, meals, vacation spot … If I need to hear artistes like Chick Corea or Herbie Hancock carry out I’d log in, but the satisfaction will not be the identical . But I perceive issues can solely occur on-line now, ”says Mahadevan.
Kr $ na ends on a constructive observe, “Finally turning to have the ability to take the stage, although the situation is totally different but one thing is healthier than nothing. Hopefully subsequent yr issues thought-about be higher. ”
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Author tweets @Shreya_MJ